I have taken 2 completely different approaches to my conceptual wordmark logos. I initially started by curating a list of my interests and experiences and then looked at my forename and surname individually and together, and then also my initials. My interest in astrology, physics and space led me to create the first wordmark which […]
Colour
A Good Use of Colour The use of colour in graphic design plays a huge role in how a piece of media is received by its audience, it evokes emotion and can be used to communicate without the use of type or imagery. The colour choices within the poster allow it to communicate a sense […]
Composition
A Good Composition Composition is a culmination of imagery, type, colour and white space and how they are organised in a certain way to effectively communicate a message and guide the viewer’s eye. This poster effectively uses composition to portray a clear and precise message. The event title takes centre stage being the largest piece […]
Conceptual Design
A Good Use of Conceptual Design Conceptual design in graphic design is the process of taking 2 ideas or messages you are trying to convey, and combining them into one piece of work. Sometimes this can be hidden in plain sight or very obvious. The poster on the left is a great example of conceptual […]
Typography
A Good Use of Typography This poster manages to use typography effectively by using a slab serif font and a handwritten script font which have a very strong contrast to each other. there are only 2 fonts used and the variation is created by contrast in weight, colour and size. The thin strokes of the […]
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