Link to view high resolution version: Callum Webster Portfolio
Presentation of Proposal
Task 1 – Historical Design Two historical examples of design work that arguably have some of the biggest impact on how public information is perceived in todays society is: Otl Aichers work for the Munich Olympics Identity in 1972 with its hard hitting, simplistic and memorable pictograms, and also Henry Beck’s 1933 London Underground Map […]
Emerging Tech: Portfolio
Production Piece & Portfolio During my proposal stage I identified that the direction of the production piece would be looking at how emerging technologies can be tailored to graphic design, combining new technologies with core design principles and practices; Lustrum: The Last Five years does this by using a traditional printed magazine created using layout […]
Practical Skills for Art Direction: The Moving Image(Option 2)
2D Animate For the moving image project, my chosen venue was a retro-themed arcade, focusing on themes from the 80s and 90s era and taking a lot of inspiration from that era of games and culture. The name of the venue is Save Point Arcade, and it is targeted primarily towards millennials, a 25 to […]
Project 2 – 2D animation
Ethical or Sustainable Subject- Include background research about your chosen subject, audience and purpose The ethical subject of my animation is looking at the negative effects of streaming on the movie and cinema industry, looking at how streaming services such as Netflix, prime TV, and Disney+ and ruining the movie going experience, wether this is […]
Project 3 – eDecks Live Design Marketing Brief
Subject, Audience & Purpose- Describe the Live Design Brief and include general background research about your chosen subject, audience and purpose. Project 3 will consist of looking at a problem Kennings and eDecks are currently facing, which is boosting their winter sales, and this will be approached alongside marketing students, who will create a campaign […]
Development Log
Initial planning phase, including project goals and initial sketches. Building upon the foundation established by the LNK proposal, which provided a stable structure for development, exploring future directions for the Lives Not Knives (LNK) brand began with an analysis of its past successes. Among the organisation’s numerous campaigns, two stood out prominently: the 2007 LNK […]
LNK Proposal
Introduction My chosen non-profit organisation is LNK (Lives Not Knives), an organisation founded in 2007, based in London focusing on educating the youth between the ages of 9 and 21, steering them away from youth violence, gang culture and knife crime, whilst also supporting victims and their families that have been affected. Their campaign initially […]