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Development Log
Research & Context Being someone who has purchased ACG in the past and who has been recently looking into getting out into nature more, I already had some preconceptions of visual directions that this project may head in. I started off by looking at some campaigns within the same industry, brands like Arc’teryx, The North […]
Presentation of Proposal
Task 1 – Historical Design Two historical examples of design work that arguably have some of the biggest impact on how public information is perceived in todays society is: Otl Aichers work for the Munich Olympics Identity in 1972 with its hard hitting, simplistic and memorable pictograms, and also Henry Beck’s 1933 London Underground Map […]